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Building a Portfolio Career with Lucy McCrudden

Tuesday 11 June
13:00-15:30 (£20)

Overwhelmed about how you're navigating your career in the dance world? You’ve got big ideas, but you just feel a bit stuck? Or you just need some support with how to fit it all together? Then help is at hand...

Lucy McCrudden (@thedancemama) will guide you through this friendly, dynamic and energising session covering:

• What do we mean by portfolio career?
• Discovering your vision
• Planning your portfolio
• Identifying skills and talents
• Organisation (time management, contracts, financial management, accountability e.g Insurance & DBS)
• Building your brand
• Growing your portfolio

Allow Lucy’s extensive experience to assist you in creating the best version of yourself and career, with her considerable amount of knowledge of what it takes to thrive in a long-lasting dance career. Lucy draws upon techniques devised in Bourne, Lyons and McCrudden's business book Building A Portfolio Career where she’s the profiled arts case study.

Morning Professional Class will be led by Gaga teacher, Rebecca Scheinberg 10:30-12:00. Why not come along for a full day here at Greenwich Dance. Click here for further details.

11 June 2019
Charlton House
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No need to book, just show up
Lucy Headshot
Photo by Pierre Tappon

Class tutor

Lucy McCrudden

Lucy McCrudden, aka Dance Mama, is a London-based dance entrepreneur and advocate. She is Founder of - a community and platform profiling significant parents in dance and the arts. Lucy has dove-tailed her own work with holding key positions in learning and participation over the last 17 years. These include: Dance Artist in Residence for DanceXchange (2004), Manager for London Contemporary Dance School, The Place, Centre for Advanced Training (2005-11), Expert Panel member of the DFE Music and Dance Scheme (2007-2010), Vice-Chair of Royal Borough of Kensington & Chelsea Arts Grants Panel (2006-2009), Learning & Participation Manager, Rambert (2014-16), Chair of the Board, Dance Woking (2014-16) and Head of Learning and Participation, Rambert (2016-18). As an independent specialist she has taught 19,000+ people across the UK and has engaged with a wide variety of dance and arts organisations in many other capacities; consultant, management, choreography, and presenting/public speaking. She is Ambassador for Parents in Performing Arts Campaign. Adult mentoring credits include: private clients, One Dance UK mentoring scheme, colleagues at Rambert and The Place. She has also mentored hundreds of young people in CAT at The Place and Dance East, Rambert, Rambert School, The BRIT School, and WOW Festival - London Eye.